FBMT 2216 Special Topics: Marketing

FBMT 2216: Special Topics: Marketing

Description

Special Topics - Marketing focuses on the analysis of special topics in marketing management for students actively engaged in the operation and management of a farm business. Student and instructor will choose from said topics to best fit student needs.

Management Credits

2

Topics to be Covered

1. Small Grains

2. Corn

3. Soybeans

4. Pork

5. Cattle

6. Milk

7. Canola

8. Edible Beans

9. Vegetable Crops

10. Sugar Beets

11. Grass Seed

12. Forages

13. Seed Crops

14. Wild Rice

15. Sunflowers

16. Other commodities not listed

17. Organic Products

Learning Outcomes

1. List factors affecting supply and demand

2. Identify types of markets

3. Interpret terms of contracts

4. Compare and contrast marketing trends

5. Construct a marketing plan

6. Analyze effectiveness of marketing plan